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American History

These Insane Viral Trends and Fads Overtook History Long Before the Internet

Viral - Marathon dancers in 1923
Marathon dancers in 1923. Library of Congress
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4. The Origin of the Zoot Suit Riots

Viral - Cop with a Mexican-American kid in a zoot suit
Cop with a Mexican-American kid in a zoot suit. On This Day

The ground was prepared for the Zoot Suit Riots a year before they erupted. Los Angeles area newspapers whipped up racial tensions with sensationalist reports about a “crime wave” caused by Mexican-American youths, whose signature getup was zoot suits. It existed only in the newspapers’ imagination. Before long, a full-blown media campaign demanded that the authorities crack down on the “zoot suiters”. In response, law enforcement conducted frequent roundups, in which hundreds of Mexican-American youths were arrested. They were guilty of nothing more than going along with a viral fad and wearing oversized suits. During WWII, LA became a major military hub, as hundreds of thousands of servicemen were stationed there or passed through en route to other postings. Many white servicemen saw the wearing of zoot suits as flouting the war effort.

Servicemen rampage through Los Angeles during the Zoot Suit Riot. History Network

Mexican-Americans came to be seen as unpatriotic, despite the fact that they were overrepresented in the military, and served at a higher rate than whites. They also had one of the highest percentages of Medal of Honor recipients. Trouble began in June of 1943, when mobs of white servicemen roamed that city, and attacked allegedly “unpatriotic” Mexican-American’s wearing zoot suits. The rioters focused on Latino youths, but young African Americans and Filipinos were also targeted. Riots against Latinos soon spread throughout California to San Diego and Oakland, then across the country to Chicago, Philadelphia, and New York City. It was one of the few times – the straw hat riots being another example – when fashion choices led to widespread civil unrest in America.

Written by

A lifelong history buff, I developed a particular passion for WW2 history as a child, when I spent hours listening to my grandfather, enraptured, as he recounted his wartime experiences in the British East African Campaign and with the British 8th Army in North Africa.

I graduated with a history BA from George Mason University, then went on to get a JD from the University of Virginia School of Law. After lawyering for a decade, I moved to sunny Rio de Janeiro and a less demanding career, opening a tourism agency in Copacabana.

A big chunk of my free time is spent blogging (you can follow me on Quora https://www.quora.com/profile/Khalid-Elhassan ) or freelance writing, mostly about my favorite subject, history.

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