Popular Electronics published their April issue for 1955 including an article which described the concept of “Contra-Polar Energy”. Contra-polar energy was described as negative energy, which when applied to any electronic or electrical device would cause it to produce the exact opposite of what it was designed to produce. In other words, if applied to a light bulb, the bulb would cast darkness rather than light. An electric element on a stove would become ice cold rather than generate heat. The energy could act as a brake on an electric motor. According to the magazine the energy was developed secretly by the military during the Second World War.
The magazine included a photograph which depicted a table lamp creating darkness on the surface on which it rested. The article also contained a disclaimer, which directed the readers’ attention to the fact of its being published on the first day of April. Nonetheless, interested readers continued to write to the magazine for additional information for years. In 1959 Popular Electronics was forced to issue a statement which indicated the article had been an April Fools’ Day joke, and continued demand for more information led to their doing so again in 1963, eight years after its original publication.
20 London’s Big Ben converted to digital, April 1, 1980
Once again, in 1980 the BBC perpetrated a hoax in celebration of April Fools’ Day which bemused some and outraged others. Clocks and watches with digital faces rather than traditional dials were all the rage in the late 1970s and early 1980s. On April 1, the BBC reported that in accordance with the times the famed London hallmark, Big Ben, would be equipped with a digital face replacing its dial. The report included much of the history of what is arguably the world’s most famous clock, and closed with the announcement that the hands would be given away to listeners on a first come, first served basis. Calls from around the world began immediately, hoping to obtain a relic of the clock.
Not all of the calls were about gaining one of the clock’s hands. The British public was outraged at the idea. The volume of calls and the anger expressed in them forced the network to issue a statement that the entire report had been an April Fools’ Day joke. That announcement merely increased the numbers of calls into the BBC, from viewers and listeners who did not find the joke the least bit funny. The BBC issued several apologies for the gaffe. The joke has been repeated over the years by British tabloids and magazines, with reasons for the conversion given as an effort to boost tourism and the need to upgrade the clock, but never with the overwhelmingly negative reaction expressed in 1980, which gives an indication of the credibility the BBC held with the public at the time.
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